On the afternoon of June 14, Indiegogo, the world's largest crowdfunding platform for science and technology innovation, successfully held the 2022 Growing Innovation Summit and GOGO Awards Ceremony at Raffles Hotel Shenzhen.

The theme of this annual Indiegogo ceremony is Growing Innovation. In the context of the normalization of the global epidemic and the complex and changeable economic and political background, many industry leaders, overseas entrepreneurs in the technology circle and ecological partners have been invited to discuss new technologies. Grow and take root. Indiegogo CEO and General Manager of China Hardware Division Jean Li also delivered speeches one after another, revealing the development direction and strategy of the global and Chinese markets.

Mr. Zhang Ao, the CEO of the handheld brand AYANEO, was invited to participate in the conference. As the helm of the game console brand that has achieved millions of dollars in Indiegogo crowdfunding, Mr. Zhang Ao made a speech at the summit "How to outsmart the global market with a small ?" theme sharing.

Uncle Tai first introduced the brand concept and product series of AYANEO. As a Chinese brand focusing on the design and development of Windows handhelds, AYANEO is committed to providing the best Windows handhelds for players all over the world. , performance beasts and other full-category Windows handheld product lines to meet the different demands of players.

In terms of software ecology, the creation of AYA Space handheld game front-end, mobile APP, game database and other systems brings players the purest handheld experience combining software and hardware.

In terms of user operation, AYANEO has unique experience and rich successful experience, creating private domain traffic at home and abroad, marketing QQ groups and Discord and other domestic and overseas communities, as well as content creation on Weibo, Bilibili, and Youtube media platforms. Combined with excellent product strength, AYANEO's brand strength has been comprehensively improved. In terms of brand going overseas, AYANEO has achieved remarkable results through IGG crowdfunding and self-built website expansion. In 2021, overseas sales will account for 75%.

As a handheld enthusiast and a player, Uncle Tai shared his gaming journey, as well as his wonderful experience in the same industry with Nintendo. The feeling of the intersection of dreams and work is intoxicating. The best channel to help dreams is Indiegogo. AYANEO has achieved brilliant results in the field of Indiegogo crowdfunding. Indiegogo crowdfunding including AYANEO 2021 and AYANEO NEXT have received enthusiastic responses from Backers. The success of AYANEO is inseparable from the support of the Indiegogo platform and global players.

The journey of chasing dreams is always full of unusual challenges. As a start-up brand, AYANEO also faces challenges brought by a series of problems such as customer confidence, products and funds. However, entrepreneurs are either creating problems or solving problems. Driven by the handheld dream, AYANEO faces challenges and continues to innovate and transform.

Uncle Tai also shared with many industry partners AYANEO's experience in creating personal IP, transparent information sharing, product release, product upgrade services and media relations expansion.

AYANEO respects the efforts of every user, and remembers their help to enterprises and brands. In the long and unforgettable journey, every little thing has converged into a great journey. Uncle Tai is enjoying the entrepreneurial process of pouring in his dreams. Take care of the market segment you love, and thank you for the support of the Indiegogo platform.

After the dry goods sharing session, the annual GOGO Awards ceremony kicked off. Indiegogo presented awards to recognize the outstanding hard technology overseas companies in 2021. AYANEO won two awards for the best new project of the year and the best community operation of the year. AYANEO CEO Zhang Ao came to the stage to accept the award on behalf of the brand, which is an affirmation of AYANEO's products and services, and a commendation to the AYANEO team.

This annual grand ceremony also set up a live demonstration and interactive session of million-dollar project-side products. For the first time, a number of high-tech products were displayed in an immersive scene. The guests also fully experienced the two stars of product ：AYANEO 2021 Pro and AYANEO NEXT Pro.

I believe that under the full cooperation between the Indiegogo platform and Chinese smart hardware companies, there will be more Chinese creations to realize the cold start of the brand overseas, from the concept to thousands of households around the world, and to shine on the international stage; I believe that the cooperation between AYANEO and Indiegogo will make Further deepening, under the inspiration of the concept of "real players understand players", we will bring purer innovative handheld products to global players, and jointly set sail in the field of brand overseas.